Internationalization Plan

Choose a market entry partner that can execute locally

An internationalization plan should answer three questions before a company commits resources: which market to enter, how to enter it, and who will execute locally. Gedeth combines market analysis, market selection and an action roadmap with local execution through offices, partners and teams across 75+ countries on five continents.

Gedeth Network has delivered more than 2,000 projects over 20+ years and is a member of IBG Global. The work is designed to move from a sound market decision to the first commercial actions in that market.

What Gedeth brings

  • 25+years of international business development experience
  • 2k+projects delivered
  • 75+countries across five continents through offices and local partners
  • 50+consultants supporting international growth projects
  • 9.01out of 10 average client satisfaction, tracked since 2021
  • ◎member of IBG Global, an international business consultancy network

How to choose an international market entry consulting firm with real local presence

Real local presence is visible in the people and the work, not only in a map or a partner logo. Before choosing a firm, ask:

  1. Who will lead the project, and where are they based?
  2. Can the firm execute after the analysis?
  3. What evidence is available in your market or sector?
  4. What happens after the first introduction?

The relevant question is not how many countries appear on a website. It is whether the team assigned to your project can understand the local business environment and act when the opportunity requires it. Gedeth describes its footprint through a combination of offices and local partners. See where Gedeth operates.

Local execution is what turns a plan into market progress

Local execution costs more than a desk-based review and may take longer to mobilize. That trade-off is justified when the objective is to build a qualified pipeline, establish operations or generate revenue in the market. If the need is only a light feasibility scan, a full execution team may be more than the project requires.

Turn the market decision into an action plan

If you are assessing a new market or deciding how to enter it, take the next step with Gedeth.

Discuss your internationalization plan

Internal Company
Analysis

We assess capabilities, resources and strategic objectives to define international readiness.

Market Selection &
Objectives

Identification of high-potential markets and clear expansion priorities.

Available Resources & Marketing Mix

Adaptation of product, communication and promotion to target markets.

PEST Framework

Political, economic, legal and technological assessment of target markets.

Action Timeline

Implementation roadmap with clear phases and performance tracking.

Service Features

Full customization, flexible structure and timeline adapted to your project.

Linkedin

Juan Millán

CEO & Founder

With over 25 years of experience in the business sector, he has worked as a consultant in business development and investment attraction. He is a Senior Partner at IBG Global and serves on several boards of directors.

Get in touch

Project Context & Objective

Synerjoy (formerly Financréditos) is a Colombian family-owned company with over 30 years of experience in financial solutions and debt collection services. Gedeth designed an internationalization plan aimed at maximizing return on investment and diversifying its business model.

Expansion Strategy & Execution

Spain was selected as the first international market due to higher operational margins, service complementarity, and cultural and linguistic alignment. Gedeth supported the company throughout all phases: market prospecting, commercial development through outsourcing, establishment of a subsidiary, and operational launch in Madrid.

Results & Impact

The project generated significant economic impact, including the creation of more than 1,500 jobs and substantial revenue growth. Currently, Gedeth is working with Synerjoy on the second expansion phase, focused on establishing a subsidiary in the United States (2025–2028).

Client feedback

“Thanks to Gedeth, we were able to establish a solid international expansion plan. Their work exceeded our expectations, and the results have been a complete success for us. We fully recommend their services and their entire team.”
Alejandro Blanco Toro
Alejandro Blanco ToroCEO & Founder